Principles of Marketing – Honors

3 credits

MRKTNG 3000H

Marketing
College of Business

Institutions, processes, and problems involved in producing and transferring goods and services from producer to consumers; emphasis on economics and social aspects. Prerequisites: 45 semester hours; Honors eligibility required. Prerequisites or Corequisites: ECONOM 1014, ECONOM 1024, ECONOM 1000 or ECONOM 1051, or ABM 1041.